Sunday, September 30, 2018

Why Every Musician Needs a Website


By Emilio Basa




It's remarkable to me that so many artists have Facebook, Twitter, YouTube, MySpace, LinkedIn, Google+, etc., but they don't have their own website. I believe that every musician needs a website. Having your own website is very important because social media sites come and go, but owning your own website is all yours. I remember when Friendster was the hot ticket and when everyone was on LiveJournal. Then it was all about MySpace and now Facebook. In a couple of years, the next social media fad is going to come along. Now don't get me wrong, social media is an awesome tool to communicate with your fans and they are free. But having your own website means that YOU own it and it will be around for as long as YOU want.

Start a website

A domain is the first place you should start. Domain is just another fancy word for website, as well as the term URL and homepage. Buying (a.k.a registering) your domain (website) is you owning your own property in the huge world of the Internet. A domain could be .com, .net, .info, .biz, and several others. These are all considered domains. If you get lucky, your website could simply be your stage name + .com (www.yourstagenamehere.com). I got lucky with my domain in that no one else in the world had registered (bought) the domain.

Register a domain

You can register a domain at websites called registars. There are a ton of them out there, but the most popular ones are godaddy.com and namecheap.com. Simply go to their site and look for the words "register a domain" and click there. There will be a search field with a blank box and the option o f.com, .net, .info, .biz, etc. Type in the domain name that you want and see if it's available. If it is not, the register will give you different options for the domain. For instance, if yourstagenamehere.com was taken, I could take yourstagenamehere.net, your.stage.name.here.com, your-stage-name-here.com, etc. The possibilities are endless. You can name it whatever you want, but try to make it easy to remember.

Cost for a domain

A domain costs around $9.99 a year. For $10 a year (less than $1 per month), you can own your own website!

The next step is to get your domain "hosted" on a server or a web hosting company. That I plan to write about in another article. For now, I hope this article was a helpful tool in giving you the information you need to start your own website.




Article Source: http://EzineArticles.com/expert/Emilio_Basa/1215881


http://EzineArticles.com/?Why-Every-Musician-Needs-a-Website&id=6938059



Professional and Affordable Website Development

Sunday, September 23, 2018

Why Every Law Office Needs A Website


By Pragati Bidkar




Lawyers come with different specialties. You could be a trial lawyer, criminal lawyer, civil disputes lawyer, corporate or immigration lawyer or an expert on cyber law. Most people may not be aware of the different niches that a lawyer may practise in. Meaning you are grouped with the hundreds of other lawyers in your area! A well designed website can propel you from mediocre to expert in no time. Making sure people find you when they search for your specific specialty.

I am assuming you are convinced that your law practice needs a website. If not, you must first check these top six reasons why you cannot survive without a website. We now get down to brass tacks, and see how your specific business niche can benefit from having a website.

1) Establish your Niche

There are over a billion searches globally for the word 'lawyer'. Since this is too wide an area, let us try to narrow it down to a small area. The search term "pune lawyer" gives us 12,600 results. The term "trial lawyer pune" gives only four results, and what's more, they go to the same listing site.

You may provide only one small service, say you are a notary in a certain area. Your website is the main instrument in letting people know 1)what you do 2) that you are available 3) where to find you. And this is good enough as a starting point.

2) Advertise various services

The common man does not know much about law. Which means they do not know enough to even ask questions about the specific services you can provide. Listing various services can save either side a lot of time and angst. The moment you make something easy for your customer, you begin to establish trust. And that is the cornerstone of any business transaction.

3) Educate and Inform people

You can post some information on the typical process followed to achieve something at a high level. For example, say someone is filing for divorce, it will help if you outline the various steps that a couple needs to take until they are granted a divorce. Or let us take a happier example - process to get a marriage license.

This kind of information will guarantee that people are aware of what is expected from them, and also have realistic expectations from you.

4) Provide helpful resources

You can lend a helping hand to customers by providing links to downloadable forms, processing times, court timings, court addresses, FAQs, past experiences of other clients etc. In short, you can provide as much information as you want to help your customer, and make the legal process easy for them.

5) Advertise products or packages

A good website is your big advertisement to the world. You can advertise rates for various services. If you are reluctant to pinpoint a number, you can always give a range or a starting sum or an hourly rate. This helps you filter people who will never want to pay beyond a certain sum, either because they don't want to or they are not able to.

6) Leverage Social Media

A socially enabled website can take things up a notch. You can integrate your website with Facebook, Twitter etc. and interact with customers via these media. Any dialog with customers is an advertisement in itself, since it shows people what your expertise is, how you communicate, whether you go the extra mile etc.

Wherever you are in the world, your legal website is the best argument for people to hire you.

Remember, a well designed website is the first step in establishing your business and making a name for yourself.




Article Source: http://EzineArticles.com/expert/Pragati_Bidkar/1268224


http://EzineArticles.com/?Why-Every-Law-Office-Needs-A-Website&id=7141976


Friday, September 14, 2018

Maintaining Your Website


By Bethany Davidson




There are various ways one may go about Maintaining a Website. Maintaining a website ensures that the website is up to date fully functional and continuing to serve its purpose of drawing viewers to your services or information. There are things that can be fixed occasionally such as broken link, un-updated content, misspelled words, usability, functionality and more. It is important to keep your code up to date with the current web standards. Some people may need website maintenance to Validate HTML Code to be W3C Compliant in order to meet the standards. On big misconception with websites is that the design looks spectacular and modern but this does not mean that the backend development is up to date and modern. Validated code and proper development can make a different with the quality, usability, and the ability to properly market your website for search engines.

Your website may be simple or "Static" but it still needs to be updated and maintained. For example if your business moves locations then you would need a Website Content Update with the new address. As a business grows the website information may grow as well. You may want to Add a Content Management System to your website to allow users to join a membership for exclusive offers, newsletters, etc. Maybe you want to add a shopping cart and sell products and services online and need features to track inventory and manage client information. You can Add a CMS and organize large amounts of information. If you already have a dynamic website you may have important information that you want to back up. Website Maintenance Services may also include Disaster Recovery from backup and maintaining a current file library of assets, graphics, source code, etc.

Adding a Blog to a Website can also be a way of updating information and keeping your customers up to date on your business. When you add a blog you can see a fast return on investment by the high amounts of traffic that will derive from the information and content you provide. With a blog you can add anchor links and tags to draw customers to your articles and blogs posted. This is a great way to connect with your targeted audience.

Do not hesitate to maintain your website and you will see fast results in high traffic and conversion. A website is a great investment and tool for your business to use for marketing your website on a personal level. Website Maintenance is affordable and very beneficial for an industry that is constantly changing and improving.



Article Source: http://EzineArticles.com/expert/Bethany_Davidson/597600


http://EzineArticles.com/?Maintaining-Your-Website&id=4771075


Website Maintenance


Photo by Ben Kolde on Unsplash

Maintaining-Website

Maintaining-Website

Maintaining-Your-Website

Maintaining-Your-Website

Sunday, September 9, 2018

7 Reasons Why Your Website Needs a Refresher!


By Adam J J Smith




Technology, programming, and website standards are constantly changing and progressing. Whereas a site that was designed five years ago may still work, you might be very surprised to learn that, the same programming and design is actually keeping potential customers from buying your products or services.

If your website was created or designed within the last 3-5 years, your business owes to have a fresh design -- a face-lift as we can say. If its been more than five years since your company website was originally designed or even redesigned, you are way overdue.

Refresh these elements of your site:

A website needs to keep customers coming back to you instead of making them leave out of frustration. Listed are our 7 reasons you should update your major source of on-line presence.

1. Update Content, it's the ultimate king:

Remember, content is king and to engage with your visitors you need to offer them essential information that they can rely on.

2. Refresh the imagery, colors and style

Review your use of imagery on the site. Could you use a few new photographs or maybe add a couple of galleries? What about changing the color or styling within the site.

3. Give the audience an innovative reason to visit your site?

Why should visitors come to your website? Your visitors interests and browsing behavior will inform and direct how you go about creating these changes.

4. Explore diverse target audience

You need to understand everything about your visitors from their background, education, job, motivations, interests, hobbies and personal life. Put the time in because it can yield some fascinating insights and tangible benefits.

5. Provide gripping content

True understanding of your audience will help you to provide content they can share, from on-line tools to insightful articles that will get tagged, forwarded, bookmarked, liked and tweeted around the web, spreading the name of your business.

6. Identify areas for improvement

Regularly browse through your entire website with an impartial eye. Try to see it through the eyes of a new visitor and see what you find slow, frustrating or simply clunky.

7. Build into a brand

The desire to do something different or new shouldn't mean wiping the slate clean. Refreshing your website should be looked at as an opportunity to reinvigorate your brand, to put the energy and momentum back into it.

A website needs constant work progress. Little enhancements on regular basis are essential to keep everything up to date and save money on a possible major re-build project.




Article Source: http://EzineArticles.com/expert/Adam_J_J_Smith/1335191


http://EzineArticles.com/?7-Reasons-Why-Your-Website-Needs-a-Refresher!&id=7037589


Website-Redesign

Website-Redesign

Sunday, September 2, 2018

Do Pubs Need a Website?


By Carl J Corrigan




Do pubs need a website?

With 55 million internet users in the UK, the vast majority of which log on every day, it is not possible that potential new customers of yours are not using the internet, so it makes a great deal of sense that you give them the opportunity to know your business exists.

Despite the fantastic coverage Facebook, Twitter and other social media channels can give, these are great supplements to having your own website but do not offer enough flexibility to consider having them as your only digital channel. Almost all social media promotion is designed to bring interested parties back to your website which not only is seen by Google as very positive, it gives you much more space to tell them more about you and capture more data about them.

So many pubs still do not have a website which means they are missing out on thousands of people knowing about them, and potentially hundreds of new customers.

Here we look at getting the foundations correct. After the foundations for your website are built, it's then time to look at all the fun elements such as text, photos, layouts and designs.

Domains & Hosting

First steps first though; before you even starting thinking about the design of your website, you will need to buy your website address (domain) and some space on the internet for it to sit on (hosting.) There are hundreds of companies who offer domain registration and hosting services and all offer slightly different pricing and contract options. Ultimately it is your choice who to use but our experience tells us:

Use a UK Hosting company, with a Support Team in the UK. Sadly the big names that advertise on the television tend to be based in the US and have offshore call centres. Having your website hosted on a US server can cause problems later on, and having non UK based Support staff is rarely a good choice. There are several UK Hosting companies we recommend.

A website domain is a little like a car number plate - only one can exist - so use one of the online services to check which ones have not been registered.

For example, If your pub is called The Ship, the domain theshippub.co.uk was taken long ago, so you need to be a bit more creative whilst still making it easy for easy to find you by name. If your pub (eg The Ship) is based in Guildford, it would make sense to consider domains such as shippubguildford.co.uk etc (There are good reasons why you should include words like pub, bar, restaurant in the domain name which we will cover in another article)

Whilst we recommend all UK based pubs have the.co.uk variation of a domain name, there is often debate about whether you should also buy the dot com, the dot org and so on. Our advice is simple - buy the main variations and then point them all to the dot co dot uk which becomes your main domain.

Ensure your hosting package is compatible with the functionality you want from your website. For example, almost all hosting packages make it easy for you to link a few pages together and upload your Sunday Lunch Menu, but if you want your table reservation or bedroom software to work perfectly on your website you need to make sure the web server is compatible.

Before you even start thinking about the design of your website, sit down with a clean sheet of paper and a sharp pencil. You don't decorate the rooms before you build a house and the same principle applies to good web design. Starting with the Home page, sketch out the page hierarchy and list every category and page you want on your website. Don't forget to include pages for your Privacy Policy and a subdirectory called Landing Pages - these become really important in later stages.

Once you have the structure agreed, it's time to consider page layout, design ideas, SEO, how to create a website that works well on a mobile phone, the importance of analytics, how to promote your website and how best to capture customers contact information.



Article Source: http://EzineArticles.com/expert/Carl_J_Corrigan/1854384


http://EzineArticles.com/?Do-Pubs-Need-a-Website?&id=8384229



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